DAM for Public Relations

Every day, PRs create or receive a growing mountain of digital press releases, podcasts, presentations, pictures, PDFs, video & audio files and assorted documents. A mere Picture Library is no longer the answer to controlling all these files, known as digital assets. But a customized Digital Asset Management (DAM) system from The Digital Asset Lab most certainly is.

If you’ve got the right Digital Asset Management (DAM) system, you can easily store, search, retrieve, manipulate and reuse this exploding mass of material, however enormous it gets. Deliver files where they need to go on time, knowing they’re accessible to whoever needs them 24/7, worldwide.

But if you haven’t – or your system doesn’t match your current needs precisely – all those digital assets can quickly get out of control. Hard to find files cost valuable time to locate. Are they the latest version? In the required format? And if they can’t be found, they have to be recreated. That mountain can become an expensive volcano.

This is where The Digital Asset Lab (TDAL) comes in, promising you anything but the same old DAM formula and total control of your digital assets. Unusually, TDAL harnesses decades of experience from not just the technical but also the creative industries. Our core team wasn’t just present at the birth of digital media, they helped create and develop it. Expertise they’ve applied to producing solutions that store millions of files for companies such as Marks & Spencer, Getty Images and Kier Group.

We're seasoned systems integrators, recognized pioneers, here to offer you a truly informed choice. Not tied to one product, we won’t box you into inflexible, off the shelf software. Instead, we’ll examine your situation, recommend the most appropriate solution from our portfolio, then customize it to meet your DAM requirements exactly.

We call this approach DAM SMART. Because it is.

A tailored solution from TDAL can be quickly designed and installed on your own hardware. Or, if you’d prefer us to take care of all the IT worries and need to move really quickly, we can host a solution for you which can be up and running within days. Minimal disruption, rapid ROI. Deployed on Windows, Mac or Linux, whether you require a private intranet / extranet or a public facing solution. Robustly secure, accessible via the internet. With local training and support.

So, to explore how TDAL can create a brand new Digital Asset Management formula exclusively for you or your clients, call us now on 0845 50 50 911. And we’ll get back to you DAM quickly.